Marketing - Influencing an innovation's rate of ap

The exercise was created 04.12.2024 by XD_ChazzyWazzy. Anzahl Fragen: 5.

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Normally, all words in an exercise is used when performing the test and playing the games. You can choose to include only a subset of the words. This setting affects both the regular test, the games, and the printable tests.

All None

  • Relative advantage The degree to which the innovation appears superior to existing products
  • Compatibility The degree to which the innovation fits the values and experiences of potential consumers
  • Complexity The degree to which the innovation is difficult to understand or use
  • Divisibility The degree to which the innovation may be tried on a limited basis
  • Communicability The degree to which the results of using the innovation can be observed or described to others

All None

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https://spellic.com/ger/abfrage/marketing-influencing-an-innovations-rate-of-ap.12353490.html

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